iPad is Debuting, is your Website or Business Ready?
The Apple iPad is debuting this Saturday, April 3rd 2010, and that’s no joke. (For today is April Fool’s Day, heh heh, just sayin’…)
This is important information for business owners and bloggers, whether or not you personally are itching to grab the iPad for your two-palm vs. lap-sized computing, it might matter. It might change the way we use the web, and thus the web itself. Is your website ready? Your business?
Perhaps it won’t matter much to all businesses, but it’s so surprisingly easy to get those extra iPad visitors. Why not make the small effort?
IPad compatibility is about flash. Already search engines and manymany Internet users hate websites based solely in flash, so webmasters should too. But beyond that, did you know that many online videos, such as those ran on YouTube, are in flash as well?
I bet you’ve shared a YouTube video from time to time yourself. And it’s not that you should stop entirely, but you need to be aware enough to make a decision, and the sooner the better.
So what’s a video-happy blogger or a video-star musician, etc. to do?
Well there are sites out there who offer videos in something called HTML5. They’re popular too, and you may already be using them!
The first is Vimeo. If you don’t know much about that video provider, you’ve probably at least seen some of your favorite websites using them anyway, and now you should too! It’s not that we should hate YouTube, or even stop using them entirely right now. If you still want to show YouTube vids, you could also try to find a Vimeo alternative and just link to one, if it exists.
Another alternative mostly for your own personal videos, if you need one, is a source most of us already love for photos; Flickr. If you use Flickr you probably know they’ve been a resource for uploading (and viewing) videos for some time now. If you haven’t tried them out for your more motiony needs yet, now may be the time.
And then once your website is more HTML5-friendly than flash-based, you can try submitting it to Apple’s directory of iPad-ready websites.
One other important tip
for those who upload their own videos: Even if you decide to share/post on your website more from Vimeo or Flickr rather than others, don’t forget the importance of also sharing with YouTube.com, even if you keep the videos on there without “using” them – especially if your videos somewhat market you or your business, it’s still an uber important tool!
Will this issue and the iPad be important for your business’s online presence? Time will tell but it probably cannot hurt to try to cater to these veryvery savvy Apple-heads!







